Montreal, QC. December 15, 2008 — BunnyBingo.com (http://www.bunnybingo.com/) has entered the online gaming market and has chosen the Income Access affiliate marketing software (http://incomeaccess.com/affiliate_software_solutions.asp) to power its affiliate program. BunnyBingo.com offers a variety of different bingo and slot games, with generous player sign-up bonuses and a choice of revenue share or CPA commission structures for affiliates.
"We are very to be entering the online bingo market," said Shaun Measday, President and CEO of BunnyBingo.com. "We also understand that to be competitive, we must offer both players and affiliates real value in order to share in the growth and development of online bingo."
To celebrate its launch, Bunny Bingo is pleased to offer affiliates three commission structures: 30% revenue share; £30 CPA for each new player who deposits at least £10; or a hybrid of 20% revenue share and £20 CPA for each new player who deposits at least £10. Affiliates can also be assured by no negative roll-over and a 5% one-tier affiliate referral.
"The team at BunnyBingo has a strong Affiliate background, and we are confident we can leverage this to make the Affiliate channel one of our most successful routes to market," added Measday. "By choosing Income Access as our Affiliate Marketing partner, I think we have demonstrated how serious we are about our affiliates."
As a user of the Income Access affiliate marketing software, the BunnyBingo.com affiliate program will be able to provide affiliates with a wide variety of advanced tracking reports. This data will give affiliates the information required to optimize their online marketing efforts. Advanced marketing tools and a dedicated affiliate support team will further assist affiliates in generating increased revenues.
"Bunny Bingo is offering its affiliates an excellent opportunity," said Nicky Senyard, CEO of Income Access. "These attractive player promotions along with the lucrative incentive structures represent a huge potential for affiliates. Combined with the tracking reports and tools of our software, these incentives should give affiliates a definited edge in generating revenues."
Bunny Bingo also offers up to £4,000 of guaranteed bingo jackpot games everyday and a player deposit bonus of 200%, up to £100. The site mascot Buster Bunny will introduce players to the variety of games available, as well as keeping them up-to-date on celebrity gossip, via his gossip blog.
BunnyBingo.com (http://www.bunnybingo.com/) is a U.K.-based bingo, slots and scratchcard website powered by Virtue Fusion gaming software. The site aims to attract a community of new players with a 200% deposit bonus, 1-pence bingo hours and a celebrity news and gossip section.
About Income Access
Since 2002, Income Access has been helping both affiliates and operators succeed in the online gaming space. With an emphasis on long-term, proactive relationships, Income Access offers three types of services to meet the individual marketing needs of its partners: 1) an affiliate network, 2) white label affiliate marketing software, and 3) an expert team of affiliate managers. To date, Income Access has partnered with a variety of Sportsbook, Casino, Poker, Bingo, Mobile, and Softgames operators.