November 4, 2010 at 12:20 pm
#813121
Member
Facebook is cheaper to advertise on for keywords online casino etc than google. Just because theres not as much competition. I feel google is more targeted for keywords because people are actually searching for it. Where as facebook your ad appears everywhere for your keywords as long as someone has it in their profile. Which creates alot of irrelevant clicks because people join groups and fan pages there not interested in. They then could click on your ad. If your going to use facebook i recommend using pay per click. You won’t get as many visits for pay per impressions.