In my experience I have seen a large number of new affiliates getting to the middle tier and quite a few becoming big affiliates. Apart from creating great affiliate partners and business for the company, overall this has always been a very satisfying experience.
@Spearmaster 212356 wrote:
What a good affiliate manager will look for is *potential*. Some small affiliate may not be making much, but clearly is putting in the effort and perhaps needs a little guidance here or there before their revenue leaps dramatically.
This is an interesting observation Ted. I guess if the affiliate managers follow the basic thumb rules, opportunity will present itself and they will be able to identify these potential affiliates.
@Spearmaster 212356 wrote:
at some point they must be able to pick and choose who to pay more attention to in order to help them grow.