Simmo!;206456 wrote:
Can you control where you rank in Google and your traffic? Can you guarantee Google won’t drop you down? No. The easy option is to do nothing because it doesn’t affect you now. But one Google algo change and you could potentially lose everything for not being able to meet your contractual obligations.
Very good point, and one I didn’t even consider when i was on the other side…
You are 100% right!
Marc