Wayne –
There is simply NO excuse for using the double pipe in a URL. You can provide accurate tracking without pipes. Why in the world, then, do your programmers have to do silly stuff like this? Just what does the double pipe mean to your programmers?
There has to be a limit to this silly nonsense. Wanna use an ampersand? Fine. Wanna use an equals sign? Fine. Question mark? OK. Pound (number) symbol? Only when absolutely necessary.
ANYTHING other than those four characters plus alphanumeric characters, slashes, and a colon are not necessary at all for any reason as far as the Web is concerned.
Your answer to the || (Pipe) issue in our URLs:
%7c is the HEX value of a PIPE. “|”
%40 for instance is the HEX value of the @ sign.
In order for data to keep it’s value as it moves across the internet it converts the PIPE into %7c so that all platforms (per se) understand that they are now dealing with a PIPE and therefore not get confused.
To conclude:
A PIPE and %7c are exactly the same thing. No tracking is affected AT ALL as there is nothing wrong with the URL.
For instance and for example:
Type | into Google. Look at the URL string in the Address bar. It now ends with your %7c.
The previous post explains the tracking very well. The comments I would like to make is the affiliate tracking overrides all references to LSS=JPCTYPEINTRAFFIC in our back end. In other words we get both strings and the affiliate tracking overrides TYPEINTRAFFIC.
Getting to the question about the players and who they belong to, can you please send me the account numbers to give you more detail.
Thanks
Wayne