I was lucky, I made $75 my first month. I have always been in the black. I started in 2003, and I had a handfull of players right when I started. I was already singing the praise of online poker, so I put up a site so I could profit from it. I now make a decent income each month, but it took 2 years to get to that point.
As far as decent traffic, I hope to have that in a year or so…lol. I am just now learning all the mistakes I have made so far. All of my traffic is from poker players I personally refered. I am an avid poker player and I like to tell everyone I play with about my site. I am currently re-doing my site in a more search friendly way.