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Reply To: Merging Sites – A Bad Idea?

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#657653
Anonymous
Inactive

Originally posted by f&p
If each invidual site is not geared towards a subject/phrase(meaning very targeted) I would combine them. But if each site is very targeted I think they are worth more standing alone.

Hmm.. most of the sites are targeted to some measure and some even more.

My main categories are:

Free Blackjack
Free Slots
Free Bingo
Online Casino
Online Casino Gambling
Online Poker Rooms
Casino Cash Bonus
Online Casino Bonus
Gambling Online
Online Roulette
Casino Online
Casino Rates

I think a few of those sites really delivers or has delivered on topic, but the problem is they do not deliver anymore. For the last 3 days my sites have fallen like a rock in the SERPS in the yahoo and so I have two options in my opinion;

A. Remove crosslinking between the sites and perhaps scatter the domains onto many different servers with different who is information and hope that they will pickup again.

B. Forget about multiple domains and crosslinking and just merge them all into one big site that has many different sections to which the old domains point to.

(C. Forget about affiliate marketing completely and point the domains to my own casino and then concentrate all efforts getting affiliates onboard marketing my own casino.)

Now the option C is the most unlikely to happen at this very point, but might be happening in the future if this new casino starts to produce good results and I see affiliates joining the program.

I have always wanted to make my own casino & sportsbook rather than to be a affiliate so perhaps that is why I have never truly made it as an affiliate as my passion is to own and run a casino of my own and that is how I got into this business.. by starting my own private label with BTD a few years back. I will soon make my decision about the merger and at the moment it seems that I will begin merging the sites, but if you have a opinion about it – please do share, it’s not too late yet :)