Well, to be honest I don’t know what the heck to do with Google. I’m not making any changes at all for the sake of Google at this point for a number of reasons:
- With Yahoo implementing Inktomi results in the new year, Googles balance of power will shift somewhat
- Google had a pretty good system for providing relevance prior to the problems, my guess is that they will use a similiar system in the long wrong
- Googles current results / algos is a bandaid fix that will likely change very frequently making it near impossible to keep in the rankings unless you’re simply lucky
So, for me, my time is better spent working on what I believe to be the SE that will make the most headway against Google in the new year. This is in my opinion Inktomi. I hope I’m right!
Once Google has finalized a fix (if indeed the Y2K + 3 theory is correct), then their system will be stabalized and SEO’s can make sense of it with the peace of mind knowing that it will likely stay in place for a reasonable length of time.
So, I may be way wrong on this but it’s the approach I’m taking for better or worse.
Wish me Luck!