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usually 1 1/2 years of projected income.
Mmm, bit difficult because unless the person that buys an account can generate lots of new players each month to the account then they might not see a ROI. I personaly wouldn’t pay more than 8 months for a gambling affiliate account and then it would have had to have made a consistent amount for the previous 4 months. I have seen accounts and websites with aff accounts go for on average 3-6 months rev but usually the more a account makes each month the more you’ll be able to sell it for.
I have to add that the account would have to come with the website….to ensure continuous growth.
I have seen accounts and websites with aff accounts go for on average 3-6 months rev but usually the more a account makes each month the more you’ll be able to sell it for.
Would not be worth selling for that amount. Especially if several years hard work has been put into said website, to get it to the position that makes it marketable from a buyer’s viewpoint
I have to add that the account would have to come with the website….to ensure continuous growth.
Most definately.
Quote:Would not be worth selling for that amount. Especially if several years hard work has been put into said website, to get it to the position that makes it marketable from a buyer’s viewpointI agree but it depends how desperate someone is for the money and also the fact the if a aff account is brought with a website it could drop off the face of the search engines tomorrow for whatever reasons.
Are you even allowed to sell affiliate accounts in most cases?
ppokyh wrote:Are you even allowed to sell affiliate accounts in most cases?Yes, with prior approval.
I think you need at least one more factor. What if the account has one active player? What if it has 5000 active players? It would matter to me, big time. Many players certainly reduce the buyer’s risk and would get you a better multiple.
It’s not me, but one of my friends who wants to sell.
The account is +2 years old and has MANY active players. He’s only selling his account, not his website.
Casinolisten wrote:It’s not me, but one of my friends who wants to sell.The account is +2 years old and has MANY active players. He’s only selling his account, not his website.
Not sure you can do that. I believe if you are ‘getting out of the biz’ you can sell your aff account, but not just to make $$$.
At least, that is my take on it.
kwblue wrote:Not sure you can do that. I believe if you are ‘getting out of the biz’ you can sell your aff account, but not just to make $$$.At least, that is my take on it.
Why not? Who gets hurt if this happens?
ensign_lee wrote:Why not? Who gets hurt if this happens?Nobody, all that much. I don’t suppose aff programs feel like being involved in the extra transactions and changes if this sort of thing were happening all of the time.
It makes sense for them to discourage it, but not be real harsh about it. Plus, they like to think they will continue getting new players if a website is sold with an aff account instead of just shutting down.
I have bought aff accounts without attached sites before. So it can be done, but no one was happy about it. Including me.
Dominique wrote:usually 1 1/2 years of projected income.This was a ballpark figure at one time. Earlier than that, say 6 years ago during the .com boom it used to be a 3 years salary. However in our industry, in todays legal climate the 3-6 months is a closer estimate. For a successful site it really isnt worth it to sell at that price.
Thus you wont see many sites that make good money changing hands for big bucks. G2B a few years back was one heck of a deal at the perfect time. I wouldnt think it would bring the same $ amount if it were sold today.
axl wrote:However in our industry, in todays legal climate the 3-6 months is a closer estimate. For a successful site it really isnt worth it to sell at that price.I agree with this value for an individual Casino affiliate account …
1) There are significant legislative clouds on the horizon.
2) How long do losing players really stay around for ?
(Sure some last longer – but most players declare a casino “unlucky ..
Perhaps poker – where you share rake – might have greater longevity ?)I’d still argue that a website + affilaite account could expect 18 months even with legislative issues – because the website will continue to generate new customers during the period.
:satisfied
