CAP Glossary

Hybrid Programs

Hybrid Programs are casino programs that mix a CPA payout with a RevShare payout. This means that if an affiliate refers a new customer to a program, they may receive one payout (based on the “new signup”). Furthermore, that affiliate may also earn payouts for the life or predetermined period of time that the customer stays with that casino operator, usually in the form of a RevShare percentage of the transactions. Many affiliates prefer programs that offer hybrid payouts since they can get paid in a variety of different ways, even if payouts might be lower.