The riders on the Tour de France are just about halfway to Paris, but that doesn’t mean there’s not still time to jump on board to promote this epic event.

Riders are currently in the grueling Alps stage where winners are made and everyone is seriously test, including the defending champion Cadel Evans.

Evans is facing some pretty stiff competition from a host of international competitors and that’s great news for sports book affiliates.

With so many great riders still in the hunt, creating good quality content gets a little easier. Here are some ideas for coming up with solid articles at the Tour’s mid-point.

  • Rider Profiles – Guys like Bradley Wiggins and Chris Froome are serious contenders, but not well known. Go in-depth on their backgrounds and records.
  • Mine Twitter -  A recent New York Times article highlighted some of the Twitter battles the riders are having. A collection rider Tweets is easy to assemble and is very social media friendly.
  • Stage Previews – There’s still eleven stages left (depending on when you read this). Previewing the challenges of each stage and how it plays to each contenders’ strengths is a big draw for Tour fans.

Looking for more Tour content tips? Check out Tour de France Content and Promotion Tips.


Interwetten  AffiliatesHere’s a nice change of pace, CAP readers can get a straight up 35% liftetime revenue on players, no limited time offers and not strings attached. That’s 5% more than their standard offer. This is definitely a European oriented site, so it’s great for European events like this one. New players can enjoy a matching bonus of up to up €100.

SIA Affiliates – CAP partners can receive $250 for up to five approved players in the first 60 days. There are a few deposit requirements, but nothing out of the ordinary. SIA is a pretty state of the art outfit and offers a range of popular betting options like in-game wagering and mobile betting. New player receive a 100% first time deposit bonus that caps out at $125.

Intertops – This is one of those online sports books that’s been around forever, but has managed to keep a good reputation the whole time. They’re not only a great site for traditional sports bets, they also offer a pretty comprehensive range of novelty bets, too. CAP readers can take advantage of a 40% revenue share for the first three months. Players can get up to $100 in bonus offers on their first deposit.

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