Tour de France Halfway Point Content and Promo Tips
The riders on the Tour de France are just about halfway to Paris, but that doesn’t mean there’s not still time to jump on board to promote this epic event.
Riders are currently in the grueling Alps stage where winners are made and everyone is seriously test, including the defending champion Cadel Evans.
Evans is facing some pretty stiff competition from a host of international competitors and that’s great news for sports book affiliates.
With so many great riders still in the hunt, creating good quality content gets a little easier. Here are some ideas for coming up with solid articles at the Tour’s mid-point.
- Rider Profiles – Guys like Bradley Wiggins and Chris Froome are serious contenders, but not well known. Go in-depth on their backgrounds and records.
- Mine Twitter - A recent New York Times article highlighted some of the Twitter battles the riders are having. A collection rider Tweets is easy to assemble and is very social media friendly.
- Stage Previews – There’s still eleven stages left (depending on when you read this). Previewing the challenges of each stage and how it plays to each contenders’ strengths is a big draw for Tour fans.
Looking for more Tour content tips? Check out Tour de France Content and Promotion Tips.
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