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Tag Archives: PPC

Are You Ready to Spend Money on Facebook?

If you haven't started social advertising yet, Facebook is a good place to begin. It's very simple to use, but you do need to make an investment to make it work for you. ... Read more
 

How Important Is Pixel Tracking for Conversions?

Do you have an idea where most of your commissions are coming from? If not, pixel tracking will let you know. ... Read more
 

How Affiliates Can Tie Paid Advertising to Email

When email marketing and paid advertising is tied together, it brings about plenty of opportunities to an affiliate marketer. This tie up goes over and across the purpose of communication. ... Read more
 

Why People Aren't Clicking On Your Banner Ad

Banner ads are about 20 years old now. Throughout the years, they've been a core element of the online advertising space, and virtually every brand out there has used them at some point among their online ads. ... Read more
 

The Evolution of Affiliate Marketing

The way we know affiliate marketing today hasn't always been like that. Here's a look at the humble beginnings of affiliate marketing, right up to the point we know it right now. ... Read more
 

How Has Paid Search Evolved?

With new devices being released every year, new trends in their design, and new marketing techniques overall, we will continue seeing changes in search advertising as well. Here's what's worth paying attention to. ... Read more
 

3 Small Paid Optimizations To Make

PPC is an ever-changing space where new techniques get developed literally every month. And not only that, but the platforms themselves return the favor and introduce new features almost just as regularly. ... Read more
 

Is Social Advertising Replacing Search?

According to a study released earlier this year by CMO Council, 54 percent of marketers plan to boost their online budgets in 2014. ... Read more
 

Who Should Be Careful With Google and Search Arbitrage

Google is known for cracking down on low-quality sites and content. This has been true for a long time. ... Read more
 

There's No Excuse for Not Using Mobile PPC

Mobile PPC is cutting edge marketing tool that can seriously boost conversions - so why aren't more affiliates embracing it? Here are a few facts about mobile ppc that might make you a believer. ... Read more
 
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