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Tag Archives: content marketing

Writing for people is a key component of content marketing

Writing for people, not for search engines, is a key component of any good content marketing plan and that's not going to change. Here are a few reasons why quality content is still king. ... Read more

Ranking your blog isn't easy, but it's certainly possible

Ranking a blog, even in a very competitive keyword space, isn't as impossible as it seems when you're first getting started. Here are a few factors to consider. ... Read more

Ensuring a successful website migration that preserves SEO

Website migration is something that most SEO experts dread, because they fear losing all that work, or maybe losing the entire site. But it doesn't have to be that way - here's what you need to know. ... Read more

Trump Bashes, But Doesn't Actually Understood, Google

US President Donald Trump bashed Google for discrimination by providing too many negative results for searches like, "Trump News". Does he actually know what he's talking about? ... Read more

The Myth of Keyword Density

Publishers have long argued about "proper keyword density" but the fact of the matter is that there isn't a right answer to this argument. Keywords should just be used naturally. ... Read more

Breathe New Life into Your Content Marketing Strategy

Keeping your content marketing strategy fresh with a pipeline of interesting content is easier than you might think, if you've got a plan. Here are some tips for keeping it fresh. ... Read more

Create a Content Marketing Plan That Targets Millennials

Creating a content marketing plan that targets and converts Millennial players isn't easy, but it's also not impossible for web publishers. Here's what you need to know about the younger generation. ... Read more

Repurposing Content, the Value of Mining Your Own Archives

Repurposing content is something that every web publisher should doing because it serves customers and makes good business sense. Here are some good reasons for mining your own archives. ... Read more

Cheap SEO Packages Are Not Worth the Savings

If you're thinking about purchasing a cheap SEO package as a quick fix to your web publishing problems, you might want to think again. These deals don't offer much that you'll really want. ... Read more

Digital Marketing Trends That Will Dominate in 2018

You can get your 2018 digital marketing plan off on the right foot with these marketing trends that are certain to be huge all year long. (And most of them are easy for small publishers to implement. ... Read more
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