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Paddy Power Pushes it Too Far with Aussie Sex Offender Ad

A billboard featuring a convicted sex offender has proven to be too much for Paddy Power in Australia, Ireland's largest independent bookmaker. The edgy advertisement, which has been torn down and destroyed, included a large photo of former Aussie TV host, and convicted sex offender, Rolf Harris smiling and waving. A caption on the billboard…

William Hill Does End Run Around Aussie Live Betting Ban

Australia is one of the biggest sports betting markets on the planet, but online, in-play wagering (one of the most lucrative sports betting products on the planet) is illegal in the Down Under. That's a serious problem that's elicited a very creative solution from the folks at William Hill. Under current Aussie gaming law, punters…

Paddy Power Reports Record Profits

Paddy Power is reporting record profits for 2014, a year company officials describe as having, "more ups and downs than Taylor Swift's love life." Earlier this week, the Ireland-based bookmaker reported that group revenue from 2014 was up 18% from the previous year while pre-tax revenue was up a whopping 21%, according to a report…

Chris Morton: Binary Options Allstar Discusses His Successful Transition

It's not always easy to transition from one gaming niche to another, but Chris Morton has proved that it can be done seamlessly... and more important profitably. Morton started out in the poker industry, but was quick to identify a massive opportunity in the binary options industry in Australia. Using education and videos as his…

Exclusive Interview: Owen Kerr, Founder of Pepperstone

[caption id="attachment_37761" align="alignright" width="237" caption="Owen Kerr"][/caption] Hello, Owen! Can you please tell us more about yourself? What brought you to the forex industry? What drives you? Etc. I am the CEO and one of the Founders of Pepperstone. FX Trading used to be very inaccessible for the average trader who wanted to profit from the…

Gambling Legislation in Australia: The Latest Updates

[caption id="attachment_36322" align="alignright" width="220" caption="Australian Prime Minister, Julia Gillard"][/caption] To say that Australia loves gambling is something of an understatement. Aussies are absolutely crazy for all types of wagering and spend around $100 million annually on gambling products (which is pretty impressive for country with just 22 million people.) That's why the recent Australian Government…

Best Strategies for Counteracting Seasonality in Casino

Although online gaming and the casino niche in particular is not highly seasonal (like Black Friday offers, Christmas gifts and so on), some fluctuations can be noticed. And if you don't act on them in any way, you can be leaving a lot of money on the table. What we advise you to do in…

What Australia’s Advertising Crackdown Means for Affiliates

Australia is one of those countries that usually takes a live-and-let-live approach to online gambling.  Aussies are free to wager online and operators are free to advertise their products during Australian sporting events. That arrangement worked out pretty well in the wager-happy Land Down Under until a recent explosion of live odds advertising during television…

Australia Bans Gambling Advertising

Australian Prime Minister Julia Gillard has approved a ban on certain types of gambling advertising during sporting events. It's a rare victory for anti-gambling forces in the punter-packed Land Down Under, and a blow to Aussie facing operators. The new rules ban the airing of gambling ads during live play portions of sporting events. Advertising…

Entering the New Zealand Online Gambling Market

The casino affiliate world has retaken steps into the New Zealand online gambling market. The country has always been known for being a lucrative region in the world for online gambling venues, therefore we thought it would be a good idea to give you a few tips on how to capitalize on the market and…