As your affiliate brand grows, you’ll probably notice that spammers start targeting your website. This is common in every niche, but even more so if you’re in the iGaming sector. Google has clamped down significantly on spam in recent years, and it shows no signs of slowing down in its quest. Not dealing with spam…
If you’ve been in the affiliate space for a while, you’ve probably found yourself writing meta descriptions and titles by default. The practice is commonly believed to be crucial for improved SEO, but is that actually the case? The simple answer to that is yes and no, and the reasons for it being no will…
Being an affiliate is not as easy as many think it is, especially for those that focus on Search Engine Optimization to drive traffic to their sites. This requires not only a comprehensive understanding of SEO, but also the ability to create and publish content to the highest possible standards. And all of this needs…
When you start an affiliate business, you’ll need to think strongly about your marketing strategy. SEO and organic marketing are the go-to for many with quality content a key focus in order to rank well in the SERPs and build large and loyal audiences. But while organic marketing is crucial to the success of an…
When you start your affiliate business, it’s crucial that you find the right brands to partner with. As part of this, you’ll need to learn how to join affiliate programs and master the affiliate marketing sign-up phase. However, doing so is tricky and you will need to consider several factors to achieve success. When searching…
What Is an Affiliate Manager? Regardless of whether you’re an iGaming or sports betting affiliate, you’ll want to join an affiliate program after creating a business plan and putting your website together. But while the partnership with the operator itself is important, you also need to consider whether you’ll have a good working relationship with…
Affiliate marketing is one of the most accessible ways to build an online business. You don’t need a lot of capital, if you can write and have basic website development skills then you are well placed to get up and running. However, becoming a successful affiliate marketer is easier said than done and you should…
Based on Google Trends data, worldwide searches for the keyword “affiliate marketing'' have steadily increased over the past five years. This billion-dollar industry is showing no signs of slowing down and especially for those working in the online sports betting and iGaming space. So you may be wondering; what is affiliate marketing and how does…
For a few years now, we’ve known that a shakeup in the way marketers use third-party cookies was on its way. But what are these changes and how will they affect affiliates? Read on to find out. Cookies and what kind we are talking about Let’s quickly revert to what a cookie is, and the…
In recent years, discussions about online privacy have grown louder and louder. We saw the EU implement its comprehensive General Data Protection Regulation (GDPR) in 2018, and since then, many of the world’s largest technology companies have come under the spotlight for how they use data. Google has decided to contribute toward a more private…
News in the iGaming and Sports Betting affiliate world moves fast.
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