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Facebook Ads vs. Twitter Ads

If you want to try social media marketing as part of your affiliate marketing efforts, there are obviously two main players on the market that you should look into first - Facebook ads and Twitter ads. ... Read more

Don't Bother Gambling with Black Hat Social Media

Building a solid social media base is so important that some web publishers have resorted to taking short cuts. The truth is, black hat social media just isn't worth the effort. ... Read more

Who's Your Demo? A Social Media Demographic Breakdown

Understanding social media demographics can save casino affiliates a whole lot of time and money. Here's a breakdown of who's using what. ... Read more

Is Social Advertising Replacing Search?

According to a study released earlier this year by CMO Council, 54 percent of marketers plan to boost their online budgets in 2014. ... Read more

7 Must-Follow Gambling Instagram Accounts

These must-follow gambling Instagram accounts show exactly what you can do with this exploding social media site. If you're looking to grab younger players - you might want to follow these leads. ... Read more

8 Must-Follow iGaming Twitter Feeds

Twitter is a great source for picking up content ideas and following breaking industry news. Follow these essential igaming industry feeds and you'll stay on the cutting edge. ... Read more

How to Truly Measure Your Social Media Results

Although social media has become one of the main elements of our online lives, many affiliate marketers in the iGaming space don't know how to effectively measure their results. ... Read more

Rules for Social Media Success

Social media success is harder to find than most of us think. But if you keep the customer in mind, you might do pretty well. ... Read more

How to Beef Up Your Social Media Advertising Presence

For many casino affiliates, establishing a meaningful (read: profitable) presence on social media has turned into the the web equivalent of hunting white whales. ... Read more

5 Ways to Work With Facebook's Algorithm Changes

Virtually all across the board, we're seeing people reporting Facebook engagement numbers falling dramatically. Here's what to do. ... Read more
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