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How Google+ is changing social networking and SEO

Introduced just two weeks ago, Google’s latest attempt to win the social media market, Google+, is already making a big splash, although it's not exactly rivaling Facebook’s numbers just yet. ... Read more

Five ways to get better SEO from Facebook traffic

Casino affiliates, like all other Internet marketers, have a lot to gain from Facebook traffic. Here are five ways to use your Facebook profile to help improve your website’s SEO. ... Read more

Improve your traffic with international social media sites

Facebook is the world’s most dominant social networking site. But, for international-facing casino affiliates, there are many other social media sites that can strongly assist your online casino advertising and link-building efforts. ... Read more

Three reasons why social media is wasting your time

Learn why you should be careful of investing too much time in social media and check out our solutions to help you make better use of your time there. ... Read more

Advertising on Facebook

Google-only SEO isn’t enough anymore. With the rapid growth of traffic — and general attention — to social media sites, it makes sense to pay attention to link-building opportunities beyond the Google universe. That means better utilizing your time at Facebook and other social marketing sites — specifically, on Facebook, which is the biggest, with numbers that sometimes beat Google’s. The Facebook Basics Most affiliates are already on Facebook — just like most of the world is on Facebook. (Or ... Read more

How to Get Terrific Traffic (and SEO value) from Social Media

When we last discussed off-page SEO and its importance to search marketing, we mentioned that social media sites like Facebook, Twitter, and (to a lesser extent) LinkedIn are poised to become a much greater force in SEO, for their power in external linking, and for their growing traffic. Consider this: Google and Bing recently revealed that Twitter and Facebook links actually have a direct impact on your site’s search engine rankings. In the past, these links were though to be ... Read more

Facebook: 50,000 "Like" links in one week

May 13, 2010 (CAP News Wire) – In the ongoing battle of the social marketing brands, Facebook has just scored a big goal: A week after it implemented its new “Like” button, designed to spread its brand even further throughout the Internet, it was reported that at least 50,000 websites have integrated this feature. The "Like" button is being used by people to recommend websites, blogs, news articles, and other such pieces of net goodies to their friends. It’s another ... Read more

Online Bingo Social Opportunities for Affiliates, Players

Social Media has been growing rapidly among people over 45 in the United States, particularly with women over 55.1 In fact, this demographic is the fastest-growing segment in social media. Overall, women now outnumber men in every group in social media, making them 56.2% of the U.S. social media audience. These are numbers that simply cannot be ignored in online gambling affiliate marketing. Luckily, there are an unprecedented number of media tools now available to connect to your audience -- ... Read more

Promoting Online Bingo: Being Social and Sharing Information

Melanie Jones, Affiliate Manager for Income Access, Sheds Some Light on Best Practices when Promoting Online Bingo Sites. To effectively promote bingo sites, it's important to understand what distinguishes bingo players from players in other online gaming verticals. With that understanding, you can better target potential players.First, unlike the stereotypical bingo-hall patron, the average online bingo player is female, age 18-40. Secondly, online bingo rooms have much more of a community feel than other gaming verticals. There can be hundreds ... Read more
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