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Start Thinking of Your Website Like a Search Engine

If you want to learn how to build a quality and user-friendly website then you can get a lot of insights by looking at how Google works and the principles they use…so you can use them too. ... Read more

The Trouble with One-Size-Fits All SEO Reporting

One-size-fits-all SEO reporting doesn't do anyone any favors. Here are some thoughts on how to move to next level SEO reporting. ... Read more

5 Lessons We've Learned from Female Affiliates

Female affiliates contribute plenty to the gambling business whether you realize it or not. Here are a few lessons to learn from them. ... Read more

25 Non-Gaming Resources You Need to Read

Sometimes it's nice to get a little break from the gambling business. Here are a few non-gambling web resources that can amuse and inspire. ... Read more

Top Link Prospecting Metrics and Quality Signals

Link prospecting is a challenging job but it's not impossible. Here are a few tips to help SEOs determine which sites are reallly linkworthy. ... Read more

How To Beat Google’s Updates

Unique content, link updates and a strong social media presence are just some of the ways gaming affiliates can get Google to be their best friend. ... Read more

Google Penguin, Panda & SEO Updates

Google Penguin and Panda updates are flying under the radar these days so working around them is tougher than ever. Here are a few recent stories from the SEO world to help you stay on top of the latest algo updates. ... Read more

The Highs and Lows of iGaming Niches

Promoting igaming niches can be a hit-or-miss venture if you don't know what to expect. Here are the highs and lows of five top igaming niches. ... Read more

August 2013 SEO Update

The SEO world is constantly in motion as Google court s the 'in-depth' crowd and Facebook discovers something called, 'quality content.' Here are the August SEO headlines you need to know. ... Read more

Paddy Power Amps Up Tablet Offerings

Paddy Power is beefing up its tablet-specific apps to help promote cross-selling and make life easier for mobile users. It's just one way the Irish bookmaker is aggressively courting the mobile market. ... Read more
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