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Google Launches Penguin 2.1

Penguin 2.1 is Google's latest algorithm update, but it's got a twist. This version of Penguin is more likely to confuse SEOs than hurt them. ... Read more

What If...Google Didn't Exist?

Casino affiliates have a love/hate relationship with Google, but what if the search giant never existed. Here are a few things that would be different about a world without Google. ... Read more

Is Google Hummingbird Bad For Casino Affiliates?

Google's new Hummingbird algorithm seemed pretty fearsome at first. Now, after a few days, some SEOs are wondering if Hummingbird's bard is worse than its bite? ... Read more

September 2013 SEO News Roundup

Was September, 2013 the month that SEO died (for real)? That's just one of the stories in this month's SEO news roundup. ... Read more

Google Launches Hummingbird Algorithm

Google's new Hummingbird algorithm should be big boost for end-users. The bigger question is whether Hummingbird is going to kill page views for publishers. ... Read more

NY Slaps Fake Review SEOs with Big Fines

The New York Attorney General's Office has come down hard on SEOs who use fake reviews. Their investigation could be the beginning of the end for the widely used practice. ... Read more

Google Secure Search Kills Keyword Data

Google's secure search is cutting off the flow of keyword data to SEOs. It's a devastating blow that could seriously impact web marketing strategies in all kinds of businesses. ... Read more

Start Thinking of Your Website Like a Search Engine

If you want to learn how to build a quality and user-friendly website then you can get a lot of insights by looking at how Google works and the principles they useā€¦so you can use them too. ... Read more

The Trouble with One-Size-Fits All SEO Reporting

One-size-fits-all SEO reporting doesn't do anyone any favors. Here are some thoughts on how to move to next level SEO reporting. ... Read more

5 Lessons We've Learned from Female Affiliates

Female affiliates contribute plenty to the gambling business whether you realize it or not. Here are a few lessons to learn from them. ... Read more
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