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PokerStars to Launch Sports Betting Operation by April '15

PokerStars is set to launch its new sports betting operation in April of 2015. This is just latest expansion in the rapidly growing PokerStars portfolio. ... Read more

15 Marketing & Media Stats to Ponder for 2015

Today, let's take a look at 15 interesting pieces of marketing and social media stats - something for you to ponder for 2015. ... Read more

Organic vs. Paid Traffic: Which One's Right For You?

Understanding the differences between organic and paid traffic can transform the way you look at search. Here's a primer on what you should know about these important concepts. ... Read more

3 Reasons Why User-Generated Content Will Be Hot in 2015

The term "user-generated content" or "user-generated data" has been with us ever since 2005. ... Read more

Facebook Ads vs. Twitter Ads

If you want to try social media marketing as part of your affiliate marketing efforts, there are obviously two main players on the market that you should look into first - Facebook ads and Twitter ads. ... Read more

5 Horrible Mobile Websites

Mobile websites aren't an optional item anymore for affiliates or operators anymore. So how come so many trusted brands are fronting mobile sites that don't build player trust? ... Read more

The Evolution of Affiliate Marketing

The way we know affiliate marketing today hasn't always been like that. Here's a look at the humble beginnings of affiliate marketing, right up to the point we know it right now. ... Read more

SEO Topics That Need to Die

Over and over again ... the same topics keep sprouting up in the SEO industry. And that's especially true if you're looking for any sort of beginner advice. There's literally no end to this craze. ... Read more

Making the Most of the 2015 Winter iGaming Conference Season

Winter igaming conference season is in full swing and it's a lot to take in. Check out our conference survival guide to make sure you get the most out of every event. ... Read more

A Simple Lesson In Bounce Rate

There is also a paradox when it comes to casino affiliate sites as we want the traffic to leave to one of our recommended partners as well as have good user metrics. Its all about balance. ... Read more
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