The Betting and Gaming Council (BGC), a trade group for UK gaming operators, is calling a proposed ban on free bets "draconian" and suggest that it would only boost black market play. It's the latest salvo in a battle for the future of UK gaming ahead of a white paper report that promises to bring…
The Belgian Council of State, the country's highest administrative court, is upholding key components of a 2019 Royal Decree that imposed strict loss limits and bonus bans on gambling operators. That means that operators will be unable to raise loss limits for the foreseeable future, until other administrative components are worked out. Local operators weren't…
Lawmakers in New South Wales (NSW), Australia are instituting a 15 percent point of consumption tax (POCT) on operators in the state. That move closes a loophole that allowed gambling operators to evade taxes by keeping their servers in other places and takes a big bite out of revenue streams. Lawmakers passed a similar bill…
Wynn Interactive is shuttering its UK-facing sportsbook app, BetBull after investing more than $80 million in the venture. The move shows moving a sportsbook operator into the social media space is a very challenging operation. BetBull has been in operation in the UK since 2015 but its fortunes took a turn towards the big-time when…
The Supreme Court of the United States reaffirmed the right of two Texas Indian tribes to offer games at their casinos that are not specifically prohibited by the State of Texas. The ruling ends a five-year battle between the State and the Ysleta del Sur Pueblo tribe near El Paso, also known as the Tiguas,…
BetMGM is partnering with the Carnival Corporation to provide casino gaming in as many 50 of the cruise line's ships. It's a deal that expands BetMGM's footprint to international waters at a time when US operators are already enjoying the fruits of a booming domestic gaming market. Under the terms of the deal, BetMGM will…
Every year, Google releases countless updates that sometimes catch affiliates off-guard. The May algorithm update was the latest, and it’s the biggest change the Silicon Valley giant has made in a long time. If you’ve noticed changes to your website traffic recently, this might be the reason why. But what has happened, and what can…
One of the least surprising aspects of regulated sports betting in the United States is its popularity on college campuses. And while college students are an attractive demographic for operators, there are also some real ethical concerns about marketing to young adults, concerns that have made FanDuel CEO Amy Howe eschew marketing to college campuses…
Paddy Power is defending its advertising practices against the UK Advertising Standards Authority (ASA) in a dust up over the relationship between "stuffing up" and its relationship to problem gambling. The absurdity of the situation illustrates how little it takes for the ASA to take a complaint from the public seriously, and the lengths operators…
If you’re considering getting involved in affiliate marketing, you’ll probably have already started the initial phase of online research. And as you’ll quickly discover, there is a lot to learn – which can be daunting if you’re unfamiliar with how it all works. Don’t worry if you’re confused, though, because we’re here to help. This…
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