June 1, 2009 — 888.com have announced the launch of their eagerly anticipated Pacific Poker Rewards Program, an industry ground breaking loyalty scheme which ultimately earns 888.com players substantial cash backs every single time they play a hand at multi award winning Pacific Poker.

888.com clients automatically receive these new reward points when they play any money game on the site, so there is no need for customers to fill in any forms or even to apply for the Pacific Poker Rewards Program – players just visit the site, log in and play their usual games – but now every hand is worth more, as Itai Pazner, 888 Senior Vice President regions explains:

“Every time a player plays a poker hand at Pacific Poker they are earning reward points which can be exchanged for cash. The more a player plays, the more reward points he earns and ultimately the bigger cash back he receives. Now every single hand is literally  worth more than it was before.”

Once customers finish playing their hand, 888 automatically credits their account with rewards points. Once a client has reached a minimum of $10* they are free to withdraw that amount into their actual bankroll, and ultimately into their bank account!

Rewards points can also be used to enter many of the daily and weekly poker tournaments at Pacific Poker, and before long Pacific Poker players will be able to exchange their rewards points for merchandise such as iPods or high definition flat screen televisions at the soon to launched Pacific Poker online shop.

888 players will also be placed into new status groups; which groups players are placed into depends on how much they play with Pacific Poker. There are six statuses to climb in the Pacific Poker Rewards Program beginning at Bronze and moving onto Silver, Gold, Platinum, VIP and VIP Diamond The higher the status group the more reward points are earned – for example, when a player reaches the Gold Status he receives 4.5 reward points for every status point he collects. Once in Platinum status the same player will earn 9 reward points for every status point. The moment you earn enough Status Points, you move up to the next monthly status, no matter if it is in the beginning, middle, or end of the month. You keep the same status from that day on until the end of the next calendar month. For example, if you move up to Silver on May 15th, your status remains the same until June 30th.     

As well as earning more reward points for the higher the status a player is, there are also special poker events, exclusive promotions, complementary gifts, and free roll events only available to those within each stratum.

888 players will be able to see how many status points and reward points they have at any given moment, and in addition they will be able to track their status points accumulation by viewing the Status Progress Bar at the actual poker tables. The new Rewards Program supersedes the old Frequent Player Points scheme.

*For further information on the Pacific Poker Rewards Program visit http://rewards-program.pacificpoker.com/en/rewards/introduction.htm.  

Or please contact Ed Nicholson by email at ed.nicholson@888holdings.com or by phone at 0207 487 8682  

Status Points
Our rewards program has 6 statuses. First come Bronze, Silver, Gold and Platinum, which you can reach at any time of the month. On top of that, you have the highest statuses of the rewards program: VIP and VIP Diamond. Once you reach them, the benefits are yours to enjoy for a full year.

The amount of Status Points you accumulate determines your status in the rewards program. The more Status Points you earn, the closer you are to moving up to the next status.

Monthly Statuses:
Bronze – Minimum number of Status Points needed: 0
Silver – Minimum number of Status Points needed: 500
Gold – Minimum number of Status Points needed: 1,500
Platinum – Minimum number of Status Points needed: 4,500
VIP – Minimum number of Status Points needed: 60,000
VIP Diamond – Minimum number of Status Points needed: 300,000

888.com is the World’s No.1 online casino. It has millions of members worldwide who enjoy its casino, bingo and poker rooms and receive an online gaming experience like no other. Founded in 1997 – 888.com this year celebrates its 12th anniversary – by pioneers of the online gaming industry, 888.com has developed a strong brand grown by cutting-edge marketing through offline sponsorships, poker events, online collaborations and continual upgrading of its flagship online products; 888.com Casino, Bingo and Poker.  888.com’s goal is to provide quality entertainment to people who enjoy gambling, by giving them the opportunity to do so in a safe, fun, fair, regulated and secure environment. Its clients are its assets and it continually makes every effort to establish customer satisfaction by building relationships via service, honesty, advice and trust – with every member.

888.com operates under a license granted by the Government of Gibraltar for the purposes of operating an online casino and poker room. 888.com has adopted the code of conduct of the Interactive Gaming Council (IGC), of which it is a member. 888.com is operated by Cassava Enterprises (Gibraltar) Ltd. A registered company incorporated and located in Gibraltar (company registration number 83961). The company has other offices around the world and employs over 750 employees. 888.com can be used in 22 different languages in 176 countries worldwide.  A leading force in the gaming industry since 1997, 888.com continually strives to be the No.1 site. It was a founding member of eCOGRA, an independent standards authority for the industry committed to protecting online players around the world. It continually donates to UK and global charities and is working even harder on its CSR messages as well as promoting eCOGRA and providing an international framework of best operational and player practice requirements enforced through inspections, reviews and continuous monitoring by global audit companies.  888.com recently announced its first acquisition; the bingo business and assets from Globalcom. 888’s bingo brand – 888ladies – has become a brand leader within a very short time, winning awards and delivering a strong community.  Further to the new site offerings and following significant technological investment, 888.com has recently embarked in to new on-land ventures; partnering with key brands to deliver specific propositions. Its first partnership, announced late 2006, is an innovative cooperation with Rileys snooker and pool clubs for which 888.com uses its online poker capabilities to power www.rileyspoker.com. 888.com has also recently launched mobile, in-flight, and in-hotel casino where customers can access their favourite games, not only from their computers but from mobile phones and televisions too.  

888.com has been named EGaming Awards Online Casino three times in the last four years, and won 2008 Best Online Operator Award, as well as being named Best Online Casino at the UK Gambling Awards, and Best Betting and Gaming and Operator of the Year at the 2008 Leisure Awards. 888.com also landed the 2008 Gambling Online Magazine Top Casino award and its internal magazine, Eight, won the prestigious Most Effective Membership title at the 2008 APA Effectiveness Awards.  Offline activity sits side by side the online business, complimenting 888.com’s position as the leading authority in gaming entertainment. 888.com is the main sponsor of Sevilla FC and sponsors Shane Warne from the world of cricket.


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