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Marketing Performance Management: An Idea Whose Time Has Come

Marketing performance management is a great way to help maximize your marketing ROI. If you're looking for marketing boost, this is something you need to know. ... Read more
 

Conversion Rate Optimization: The Next Big Thing is Here

Conversion rate optimization (CRO) is all about getting players from point A to point B. Here are a few tips for turning your conversion rate into something to brag about. ... Read more
 

There's No Excuse for Not Using Mobile PPC

Mobile PPC is cutting edge marketing tool that can seriously boost conversions - so why aren't more affiliates embracing it? Here are a few facts about mobile ppc that might make you a believer. ... Read more
 

Are Direct Response Ads a Viable Facebook Strategy?

Increasing brand awareness and conversion through Facebook advertising is all about presenting your products and a clear CTA. Here are a few tips to help you take advantage of this challenging advertising environment. ... Read more
 

Tips for Converting Mobile Casino Players on Tablets

Converting mobile casino players on tablets isn't rocket science, but it does require some though. Here are a few tips to help land mobile players. ... Read more
 

Website Redesign Review: EuropeanSoccerStatistics.com

Embarking on a major website redesign involves a lot more than just beefing up a few statistics. When EuropeanSoccerStatistics.com did it, they incorporated some advanced algorithms that are a serious value add. ... Read more
 

5 Deadly Mistakes That Smart Marketers Make

Online marketing is a game of numbers. But this mindset, although not entirely wrong, creates a lot of problems. For instance, even the brightest marketers do these mistakes. ... Read more
 

Keep Your Eyes on the Prize When Selling a Website

Selling a website to the highest bidder is a dream shared by just about every casino affiliate on the planet. If you’re lucky enough to be in the seller’s seat, here are some tips to keep in mind. ... Read more
 

Pixel Tracking: What It Is and Why It's Time To Get On Board

From a technical point of view, pixel tracking is the simplest way to keep track of how many users visit a certain webpage. ... Read more
 

How to Create Landing Pages That Convert

Working on your pages' conversion rates is by far the best time investment you can make in your whole website. ... Read more
 
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