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Creating e-Mail Newsletters Your Customers Actually Want to Open

E-mail newsletters are one of the most cost-efficient marketing techniques out there. The real challenge is creating e-mail newsletters customers actually want to read. ... Read more

Is 'Mindset Segmentation' the Next Big Web Marketing Trend?

Mindset segmentation is all about understanding customers thinking, not just their buying habits. If you can master this new skill set, you'll be ready for next-gen marketing. ... Read more

Quick Reactions are the Key to Successful Reputation Management

Reputation management is all about taking the high ground as quickly as possible. Here are a few tips to help you get on top, and stay on top, of your online reputation. ... Read more

The Most Controversial Marketing Techniques of All Time

Controversial online marketing campaigns can sometimes work or not, but one thing is for sure, it is not for everyone. ... Read more

Stop Using These Content Marketing 'Strategies' Right This Second

On its face, content marketing seems pretty straightforward, but it's not. Here are a few techniques you need stop using right away. ... Read more

6 Top Ways to Spy on Your Competition

Spying on your competition is an age-old practice in the business world. Fortunately, website owners are a foot ahead because you have the luxury of getting free competitor information online and that's through ethical means too. ... Read more

Author Authority Still Matters in the Post-Authorship Age

Author authority is still a pretty big deal, even though Google's Authorship's been dead for a while. Here are a few tips for keeping your author profile as high as possible. ... Read more

Saying Sorry Online is Tough...But You Need to Do it Anyways

Saying, "Sorry," online isn't always easy but it's usually the right call. Here are a few tips for online apologies that come from the heart. ... Read more

Get Ready to Boost Your Bingo Conversion Rate

Bingo players are reliable revenue stream and are easier to convert than you might think. Here are a few tips for boosting those bingo conversion rates right away. ... Read more

Mobile Conversions are Key to Next-Gen Web Success

Mobile conversions are the key to next-generation web marketing success and are easier than you might think. Here are a few tips to help your mobile landing pages build big-time revenue. ... Read more
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