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5 Mobile Optimization Tips That Really Drive Traffic

Mobile optimization is a lot easier than you might think and an absolute necessity in today's marketplace. Here are a few mobile optimization tips to help you master mobile search. ... Read more
 

80% of Mobile Traffic Comes From Apps (Probably)

Advertisers, if you want to reach as many mobile users as possible, you need to do it through apps. ... Read more
 

Tips For Transitioning your Desktop Players Into Mobile App Players

Converting desktop players into mobile app players can be a very profitable transition. Here are a few tips for taking your players on the go. ... Read more
 

Keep Your Mobile Players In-App Through Gamification

Mobile players are tough to convert but easy to lose. Here are a few tips for keeping your mobile audience interested through gamification. ... Read more
 

Why Mobile Search Still Drives the Highest-Intent Players

The challenge for mobile-minded affiliates is understanding what makes mobile search, and mobile players, different from their desktop-bound counterparts. ... Read more
 

App Store Optimization in the Mobile World

By now, you're surely more than familiar with search engine optimization (aka SEO). But what about App Store optimization (ASO)? Is there even such a thing? ... Read more
 

4 Deadly Mobile Conversion Mistakes (And How to Avoid Them)

Taking care of conversion rate optimization on your site is probably the best investment you can make. After all, it's this one action that can even double your profits without any additional spending on marketing. ... Read more
 

Secrets of a Successful App Launch

The sole fact of having an app should help you expand your business, reach new audiences, or offer the same audience one more way to interact with your brand. ... Read more
 

Mobile App Install Ads: Best Practices By Game Genre

Mobile ad spending is estimated to grow another 75 percent in 2014 and probably reach an all-time high. Here's how to capitalize with install ads. ... Read more
 

Best Mobile Casinos

Mobile casino apps are big business these days and a few operators are really doing mobile the right way. Here are a few of the top mobile casino apps that are taking the web by storm. ... Read more
 
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