With so much focus on Facebook and Twitter, many gaming affiliates are overlooking another network that offers just as much opportunity. Did you know that there are many ways to use LinkedIn? From connecting with others in the industry to driving traffic, this professional social networking service should not be ignored.

Connect with Others

The more you learn about affiliate marketing the better off you are going to be. Not only can you pick up advice from other marketing professionals, but you can also do so by connecting with affiliate managers and network owners.

There are more than 100 million people on LinkedIn. A quick search for “affiliate marketing” turns up 100,000 results. How many of these people have you connected with?

There’s also a CAP LinkedIn group you can check out!

Promote Your Affiliate Websites

Are you tired of promoting your websites the same old ways, day after day? There is only so much you can get out of Twitter and Facebook marketing. However, promoting your websites in a more professional space, such as LinkedIn, is relatively untapped.

  • Include a link to your website(s) in your profile
  • Take the time to write a killer description, including information on what your website has to offer
  • Make use of status updates

Check out what some affiliates had to say about LinkedIn in this forum thread.

As you connect with more and more people, don’t be shy about sending personal messages to introduce yourself. This does not mean you should spam your connections. Opt for a simple introduction, as well as some basic information on who you are. People are much more receptive on LinkedIn than Facebook and Twitter. You may be surprised at how many replies you receive, not to mention all of the traffic to your website.

Create a Group

The groups feature is one of the most powerful (but overlooked) offered by LinkedIn. Have you given any thought to creating your own group? Here are a few ideas: Online Marketing for Gaming Affiliates, Marketing Strategies for Online Gambling Websites, Networking for Gaming Affiliates, and Gaming Affiliate Marketing for Beginners.

Your group can focus on any topic that you are passionate about. As your membership grows, you will find many ways to promote yourself as well as the services you offer as an affiliate.

Have you used LinkedIn in the past? Discuss this topic in our forums.

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