iGaming’s Oddest Alliances
888 Holdings & The United States of America
888 Holdings is really interested in making its mark in the recently regulated American online gambling market and they don’t care who knows it. The igaming giant will be hosting a number of big name American online poker products on its All American Poker Network (AAPN) but that’s just the half of it.
For starters, 888 Holdings has inked American online poker deals with both Caesars Interactive in Nevada and New Jersey. They also just struck a deal with Wynn Resorts to do their online poker product in NJ. (Wynn’s Jersey site will likely be hosted on computers owned by Caesars!)
To complicate the alliances even further, 888 is planning to launch its own New Jersey online product.
888 Holdings is making Game of Thrones-like alliances as they make their presence known in the United States, and 888 casino affiliates will want to pay attention as this relationship transgresses.
Tags: Mergers and Acquisitions