Hollywood, CA (January 9, 2009) — HollywoodPoker.com (http://www.hollywoodpoker.com) recently launched their ClubHollywoodPoker Loyalty Store, presenting members with an extensive array of more than 400 items including the much anticipated 2009 HollywoodPoker Girls Calendar, exclusive HollywoodPoker Premiums, Five-Star Holiday Packages, Consumer Electronics, Poker Tables, Poker Accessories and much more. All items are available at incredible rates via the site's convenient player point exchange system.

"The best part is, on top of all that we're offering we also have fabulous on-going promotions and items that are frequently being added and updated at the ClubHollywoodPoker Loyalty Store, so there will always be something new for our members! In the spirit of keeping with HollywoodPoker's mission of satisfying members needs this is just one initiative out of the many more that will be launched in 2009!" commented HollywoodPoker spokesperson Vince Van Patten on the launch of the site's new store.

Catering to players of every demographic, the new Loyalty Store allows the site's international player base access to an abundance of items that can be easily exchanged for player points gathered at HollywoodPoker, thus enriching their online poker experience. The site, steering fast ahead of industry standards in offering members bigger and better rewards, has gained a remarkable following across the globe. This in itself is a testament of their dedication to their players.

More information on HollywoodPoker development, tournaments and promotions can be found at http://www.hollywoodpoker.com.

About HollywoodPoker.com
HollywoodPoker.com  (http://www.hollywoodpoker.com) is "Where The Stars Come To Play!" HollywoodPoker.com delivers the broadest range of online poker games, regular tournaments with over $20 Million in prize pools including the $1,000,000 monthly GRAND. A membership to this exclusive club includes a chance to win millions in tournament prize pools, and access to exclusive celebrity bounty events every week. HollywoodPoker’s live event hub, HollywoodPoker LIVE, additionally presents weekly opportunities for members to participate in international live poker events, offering a generous allocation of all-inclusive main event packages.

Over 300 Hollywood Celebrities can be found at HollywoodPoker. Celebrities who have played in recent events include James Woods (Shark), Vince Van Patten (World Poker Tour), Jason Alexander (The Grand), Mena Suvari (American Pie), Dennis Quaid (Smart People), Neil Patrick Harris (How I Met Your Mother), Jon Favreau (Iron Man), Mimi Rogers (Falling Up), Jessalyn Gilsig (Heroes), Kevin Nealon (Weeds), Willie Garson (Sex and the City: The Movie), Donnie Wahlberg (New Kids On The Block), Seth Meyers (Saturday Night Live), Kelly Hu (Stiletto), and many others.

For additional media information, please contact: PR@hollywoodpoker.com.

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