Getting Your Sites Ready for Super Bowl XLVII
NFL football betting represents a huge chunk of revenue for sports betting affiliates and Super Bowl XLVII is their last crack at the lucrative market until August.
Every year serious bettors and newbies drop upwards of $10 billion on Super Bowl betting. According to an article that ran in the Dallas Morning News, only around 1% of that action goes to Vegas sportsbooks. That means a solid $9 billion, give or take, is up for grabs.
So even though the big game is still a few weeks away, the time to start hyping it up to your players is right now.
Super Bowl Prop Bets
The Super Bowl is one of the most accessible sporting events on the planet and that’s why Super Bowl proposition betting gets bigger every year.
Most sports betting sites offer a huge number of non-football-related bets the cover everything from the coin flip to the length of the National Anthem and almost anything else you can imagine. (Of course there’s a huge number of game-related prop bets including things like, “Which team will be the first to kick a field goal?”)
Promoting prop bets on Twitter, or through guest blogs, is a good way of drawing traffic from a huge demographic cross-section.
Super Social Media
With so many moving parts, the Super Bowl is always a hot topic on social media sites like Twitter. Don’t be why about interjecting yourself into the conversation while subtly promoting your unique content.
You might be surprised at how much traction you’ll get from simple articles like, Three Totally Insane Super Bowl Prop Bets or Super Bowl Coin Flip Odds and Picks, can pick up with some Twitter support.
Super Bowl Cross-Promotion
As the NFL season draws to a close, sportsbook affiliates need to be thinking of ways to keep their players engaged.
To do this, consider including lots of calls-to-action promoting your newsletters or upcoming events like the NCAA Basketball Tournament.
Promoting Super Bowl XLVII
SIA Affiliates – Thanks to a high end mobile presence and a huge selection of wagers, the SIA igaming family is a good choice for Super Bowl promotions. Right now they’re offering a 100% deposit bonus for players, up to $125, and a great deal for CAP readers. Sign up through CAP and you can receive as much as $250 in bonuses for your first five players.
bet365 – bet365 is one of the biggest brands in the business and is a good choice for more experienced affiliates. Their standard revenue share is currently 30% and that’s for the lifetime of the player.