February 17, 2010 (CAP Newswire) – The United States’ Federal Communications Commission (FCC), the government agency that oversees Internet regulation, has announced that it will soon introduce “a plan to bring Internet speeds of 100 megabits a second and faster to all American homes,” reports the Washington Post.

Not surprisingly, Google is the company taking the lead in implementing the new speeds. In a speech yesterday, Julius Genachowski, the chairman of the FCC, said faster Internet speeds are needed for small businesses to remain competitive, which will in turn create new jobs. “And he gave kudos to Google for its plan to test fiber networks with speeds of 1 gigabit per second,” the Post article continues.

“And we should stretch beyond 100 megabits. The U.S. should lead the world in ultra-high-speed broadband testbeds as fast, or faster, than anywhere in the world,” Genachowski continued.

The plan is designed to return the U.S. to its former competitiveness; in recent years, it has dropped in international rankings for broadband adoption and speeds behind South Korea and other more quickly developing countries.

Although the FCC’s angle was on job creation, the faster broadband speeds have several implications for online casinos and the online gambling affiliate marketing world. Gamers will be able to download and play more quickly, and search engine results will be faster and alter SEO accordingly. If and when online gambling is regulated in the United States, faster Internet speeds are sure to make the market more responsible, and the industry more profitable, in the long run. 

Click here to read the Washington Post article.

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