ChipSplit Axes Affiliate Program
Unlike many other affiliate programs that have shuttered in the past, ChipSplit says it will continue to pay affiliate for players they’ve already referred.
While there certainly are detailed reasons of some kind or another behind the closure, they weren’t particularly evident in an e-mail that was sent to out late last week reading:
Effective June 1st, 2015, the ChipSplit Affiliate Program will be closing its doors and will no longer accept new players though the program.
After several years in the online gaming affiliate industry, our partnered brands have decided that the affiliate program model is no longer a viable channel to their marketing plan going forward.
Our partnered brands CarbonPoker, CarbonSports and CarbonCasino will remain fully operational and existing players will not be affected by this closure.
All existing affiliate commissions will continue to be paid out as normal. We will continue to provide full detailed reports on all player activity.
Please remove all CarbonPoker, CarbonSports and CarbonCasino tracking links, content and marketing material by May 31st, 2015 23:59 ET. As of June 1st, 2015, affiliates will no longer receive any credit for new traffic.
Reaction to the news from affiliates on forums such as GPWA was mixed, though most posters seemed impressed by the fact that the company was actually going to continue paying on established players.
ChipSplit’s exit from the affiliate market comes right on the heels of some big changes at another big poker operator. Last week PokerStars announced retroactive changes to its affiliate program. As of June 1, affiliates will only receive credit for players they brought in within the past two years.
In both cases, the operators were impacted by a lack of new players to the always strange online poker market.