June 9, 2010 (CAP PR Wire) – Casino Affiliate Programs, the Internet’s longest-running online casino and Internet poker affiliate marketing resource, has announced a new feature on its website empowering its community of more than 10,000 online gambling affiliate marketers to directly rate and review the site’s advertising partners (CAP Listed Programs).

Integrated into the “Affiliate Programs” section of CasinoAffiliatePrograms.com, the new review and rating system — because of its design, functionality, and integration with the rest of the site — is the first of its type in the iGaming industry. Combined with a new, more powerful casino affiliate program search function to enable affiliates to easier locate information about programs, this section of the CAP site now boasts a powerful new level of interaction.

Although the concept of an affiliate review system is not new, the level to which CAP has engineered this new system and integrated it into its existing affiliate program listings is. The casino affiliate programs on the “Affiliate Programs” page now displays the highest-rated programs first, and eliminates the typically lengthy review process for affiliate-submitted reviews.

“Our goal was to create a system that gives affiliates more direct control over the affiliate programs we feature on CAP,” stated Arjun Jolly, CAP’s Product Manager. “After recently implementing community certification and a new complaint system, this was the logical next step to ensure that affiliate voices are heard on CAP.

“We can state with confidence that, with the double upgrade of ratings and reviews as well as the new search functionality, CAP’s new Affiliate Programs is now the most powerful directory for affiliates in the online gambling affiliate marketing industry.”

Check out the new features at http://www.casinoaffiliateprograms.com/affiliate-programs/.

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