August 6, 2010 (CAP News Wire) – After months of rumors, it’s finally official: Internet gaming powerhouses bwin and PartyGaming will merge.

The announcement is said to have been motivated by the recent positive hearings in the U.S. Congress on the possibility of finally regulating online gaming in America, by far the world’s biggest online gambling market.

“The deal, which is subject to shareholder approval, came after a vote by a US congressional committee made more likely the passing of the Internet Gambling Regulation, Consumer Protection and Enforcement Act – the first step towards the repeal of the US federal ban on internet gambling imposed in 2006,” according to The Australian.

And it probably won’t stop with this merger.

“Internet betting firm PartyGaming has said it plans to press on with further deal-making following its tie-up with Austria’s bwin to create the world’s biggest online gaming company,” reports the UK Press Association.

Affiliates can promote the PartyGaming affiliate program via PartyPartners. Click here for details on the Bwin affiliate program.


Related posts: