Boyd Gaming readies cashless gambling test in Nevada
Are Nevada’s glittering gambling palaces ready for the cashless gaming technology? That’s the question that officials from Boyd Gaming are presenting Nevada gambling regulators as they move forward with a test of their BoydPay Digital Wallet technology. If successfully implemented, BoydPay has the potential to be a glittering success story in the post-pandemic gambling business.
The big Nevada test run is taking place at the Aliante Casino + Hotel + Spa in North Las Vegas, though that’s not the only place that Boyd has deployed the Digitial Wallet. BoydPay has already been successfully implemented at the Blue Chip Casino Resort Spa in Michigan City, Indiana; and Belterra Park in Cincinnati.
At its core, BoydPay Digital Wallet allows players a touch-free gaming experience that includes both gambling, and other on site amenities. The company is betting that, once the pandemic has run its course, and players finally get back to gambling vacations, they still won’t be too keen on handling anything as potentially germy as cold, hard cash. Hence, a touch-free gaming experience is a pretty easy sell.
In a recent statement to the press, Blake Rampmaier, Senior Vice President and Chief Information Officer for Boyd Gaming described the technology saying, “BoydPay is all about enhancing the guest experience. Through our innovative partnership with Aristocrat, we will create a unique and seamless payment experience for Boyd Gaming customers, allowing them to use their smartphones to play casino games, cash out, and pay for restaurant meals, show tickets or hotel rooms. By going cashless, our customers will be able to avoid the wait times and inconveniences associated with using cash and focus on enjoying their visit to our properties.”
If the Nevada deployment goes well, BoydGaming plans on installing BoydPay to 28 additional properties.