September 14, 2010 (CAP PR Wire) – City of Dreams, in collaboration with APT to host The Asian Poker Tour  in Macau from Saturday to Sunday, November 6 to 14, 2010, www.theasianpokertour.com. The last leg of the Asian Poker Tour for 2010 and one of the biggest events in Asian poker is set to rock Macau for nine days offering a jam-packed schedule of poker events and tournaments at City of Dreams, an integrated entertainment resort that is the newest “must experience” destination in Macau.

The festival of poker including a main event with a buy-in of HK$32,500 + HK$2,500 (approximately US$4,180 + US$320), will be staged for the first time at City of Dreams, a collaborator for the event. City of Dreams is an ideal venue for the event ever since the opening of Hard Rock Poker Lounge in June 2010, it definitely enhances the face of the Macau Poker scene and provides a sophisticated yet fun atmosphere designed with the players’ comfort in mind to attract the world’s top poker players as well as high-end bachelor parties and private events.

Mr. Jeff Mann, Chief Executive Officer of APT said he is looking forward for the success of the much-awaited event and working with City of Dreams: “We are delighted that APT Macau has a new home and in particular a new and enthusiastic collaborator: Especially Hard Rock Poker Lounge, boasts full integrated bar and lounge facilities and is perfect for private parties and special events in Macau will add a new edge to the APT Macau event. I think players are going to have a lot of fun. We are planning for a 9-day festival of poker that will include a main event that is expected to attract a record number of players from around the world; at least 10 side events, numerous satellite tournaments and other activities, and for sure it is going to be Hard Rock poker all the way.”

Last year, online poker specialist Mr. Adrien Allain from France won his seat through a US$6 online qualifier, and then went on to take HK$3M (US$389,103) first prize from a total prize pool of almost HK$10M (US$1.3M) by becoming the APT Macau 2009 Main Event Champion.

Visit the Asian Poker Tour (www.theasianpokertour.com) for the complete tournament schedule and details.

About Melco Crown Entertainment Limited
Melco Crown Entertainment Limited (“Melco Crown Entertainment”), an entertainment company listed on the NASDAQ Global Select Market (NASDAQ: MPEL), is a developer, owner and through a Macau subsidiary which holds a gaming sub-concession, an operator of casino gaming and entertainment casino resort facilities focused on the Macau market. Melco Crown Entertainment currently operates Altira Macau (www.altiramacau.com) (formerly Crown Macau), a casino hotel located at Taipa, Macau and City of Dreams (www.cityofdreamsmacau.com), an integrated urban casino resort located in Cotai, Macau. Melco Crown Entertainment’s business also includes the Mocha Clubs (www.mochaclubs.com), which feature a total of approximately 1,500 gaming machines in eight locations and comprise the largest non-casino based operations of electronic gaming machines in Macau. For more information about Melco Crown Entertainment, please visit www.melco-crown.com.

Melco Crown Entertainment has strong support from both of its major shareholders, Melco International Development Limited (“Melco”) and Crown Limited (“Crown”). Melco is a listed company on the Hong Kong Stock Exchange and is substantially owned and led by Mr. Lawrence Ho, who is Co-Chairman, a Director and the CEO of Melco Crown Entertainment. Crown is a top-100 company listed on the Australian Stock Exchange and led by Executive Chairman Mr. James Packer, who is also Co-Chairman and a Director of Melco Crown Entertainment.

About City of Dreams
City of Dreams is developed by Melco Crown Entertainment Limited, an entertainment company listed on the NASDAQ Global Select Market (NASDAQ: MPEL), and is an integrated entertainment resort that is the newest “must experience” destination in Macau. Located in the heart of Cotai in Macau, it combines electrifying entertainment, a diverse array of accommodation, regional and international dining, designer brand shopping and a spacious and contemporary casino. The resort brings together a dream team of world-renowned brands such as Crown, Grand Hyatt, Hard Rock and Dragone to create an exceptional entertainment experience that appeals to the broadest spectrum of visitors from around Asia and the world. City of Dreams features a 420,000-square-foot casino with approximately 400 gaming tables and approximately 1,300 gaming machines; over 20 restaurants and bars; an impressive array of some of the world’s most sought-after retail brands; and Dragon’s Treasure, an iconic and spectacular audio visual multimedia experience. ‘The House of Dancing Water’, the world’s largest water-based extravaganza showcased in the purpose-built Dancing Water Theater, represents the live entertainment centerpiece of City of Dreams’ overall leisure and entertainment offering.  A comprehensive range of accommodation options at City of Dreams include Crown Towers offering approximately 300 guest rooms, Hard Rock Hotel offering approximately 300 guest rooms and Grand Hyatt Macau offering approximately 800 guest rooms. A second planned phase of development at City of Dreams will feature an apartment hotel consisting of approximately 800 units.

For more information please visit: www.cityofdreamsmacau.com (general) and www.cityofdreamsmedia.com (medial portal).

Safe Harbor Statement
This announcement contains forward-looking statements.  These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995.  In some cases, forward-looking statements can be identified by words or phrases such as “may,” “will,” “expect,” “anticipate,” “target,” “aim,” “estimate,” “intend,” “plan,” “believe,” “potential,” “continue,” “is/are likely to” or other similar expressions.  The parent company of City of Dreams, Melco Crown Entertainment Limited (“Melco Crown Entertainment”) may also make written or oral forward-looking statements in its periodic reports to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties.  Statements that are not historical facts, including statements about beliefs and expectations of Melco Crown Entertainment, are forward-looking statements.  Forward-looking statements involve inherent risks and uncertainties.  A number of factors affecting Melco Crown Entertainment could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: growth of the gaming market and visitation in Macau; increased competition and other planned casino hotel and resort projects in Macau and elsewhere in Asia; the completion of infrastructure projects in Macau; government regulation of the casino industry; the ability to raise additional financing; obtaining approval from the Macau government for an increase in the developable gross floor area of the City of Dreams site; the formal grant of occupancy permits for areas of City of Dreams undergoing construction and/or development; anticipated growth strategies; and future business development, results of operations and financial condition.  Further information regarding these and other risks is included in Melco Crown Entertainment’s Annual Report on Form 20-F filed on March 31, 2010 and other documents filed with the U.S. Securities and Exchange Commission.  Melco Crown Entertainment does not undertake any obligation to update any forward-looking statement, except as required under applicable law.  All information provided in this press release is as of the date of this release, and Melco Crown Entertainment undertakes no duty to update such information, except as required under applicable law.


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