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2. Live Chat Feature

A chat functionality is actually a proof that you’re serious about your business and that you’re not trying to hide as a person running the site. So the sole presence of a chat feature will have a positive impact on your conversion.

Additionally, people who are not sure about some aspects of your offer can always reach out to you directly to get answers. Those who use the chat feature are usually very interested in the offer and just need a little guidance.

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