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Gamble on Yourself

The success of Bet365 was anything but guaranteed when the site launched back in 2001. In fact, the only reason Coates wound up borrowing the start-up money for the company from her dad was that no one else was willing to take a chance on such a risky venture.

Coates, obviously, wasn’t afraid to take a gamble on herself saying:

We mortgaged the betting shops and put it all into online. We knew the industry required big startup costs but … we gambled everything on it. We were the ultimate gamblers if you like.

Most casino affiliates have already gambled a little something in the hopes of finding success on the Web. If you’ve done your homework the way Coates did, Bet365-style success could definitely be in your future.

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