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  1. #1
    bb1webs
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    Default Who is minding the store? / How are you going to handle this?

    Hi all,

    well I hope "they" are happy. "they" have put "me" in a bad place to be in.

    I was forced to run the warning page about certain casinos who had breached contract and after all is said and done: now they have a change of heart.

    sigh...

    While I'm thrilled they have shown to be flexible and willing to admit when they're wrong ...

    because of their reluctance to heed our predictions and warnings, thus forcing our hands, they've put me in position where now I have to tell my readers something about what's going on with these casinos.

    I will of course tell them the truth and let them decide whether they want to continue to play at those casinos. But I will not promote them aggressively anytime soon.

    However, some make me good money and since it looks like they will be doing the right thing after all.... well it surely seems a waste to end my aggressive ads with them. Why? because I have something to lose. These places have proven profitable to aggressively promote.

    The other places which for the most of them I've already given ample opportunity to prove profitable; are in my opinion now a high risk choice to continue parntering with on a large scale basis. I know that unless I aggressively hunt down all their links that they will still get trickle traffic and that's fine; it gives them the chance to prove they are worth increasing traffic if they happen to land a player that allows them to show some decent bottom line (for a change).

    But what to do with those properties that proved profitable; that I was forced to condemn for a short while?

    Luckily (and wisely) I had held off condemning the most profitable of these places, so at least I don't look like a hypocrite in continuing to promote them (this all still hinging on the fact I am assuming they WILL do the right thing- if not; I'll have no choice but to condemn them publicly as has been done to the others) but I have high hopes that won't be necessary...

    so what are you going to do with these properties?

    I assume most will leave off those places that weren't making any money anyway... but what about the ones that were?

    thanks in advance for your replies.
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  2. #2
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    That was the whole point bb1, we had to advertise them negatively to make them understand we mean business and will not tolerate this type of behavior from ANY program. You act as the taking back of these ridiculous terms was a bad thing... Surely you jest. I, you and many others set up these warnings hopefully for two reasons: 1- to let affiliate programs know we will not take it lying down and 2- to warn players that if they are this way with us, bad treatment to players surely will follow. Personally I am waiting for official statements from all programs and will decide on a case by case basis whether or not to re-promote them. As far as an explaination, I am planning on leaving the blacklist with "on probation" as their current status and why. Hope this helped and please accept and excuse my bluntness.
    Jenny
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  3. #3
    bb1webs
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    Hi J,

    I fully understand why we did what we did; and of course I'm happy they have seen the light.

    but what I'm asking is; you've run these properties on your warning list one day, now are you going to say they are okay the next?

    the whole thing is a fiasco which shouldn't have happened; but we had no choice: our hand was forced.

    but now to damage control. and that's what I'm asking about.

    you have chosen to put them on probation.

    an idea I had not thought of; thank you.
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  4. #4
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    Its all about communication with your visitors.

    I would definately remove the programs from your warning pages/blacklists that have come back into compliance with acceptable business practices. I would post a notice that presented the change in a POSITIVE light similar to this:

    "We have great news! Several of the casinos listed here have been removed from our warning list due to positive changes within their terms and conditions. We now have complete confidence recommending them to our players."

    It comes down to semantics and how you present the statement. Rather then viewing it as "Damage Control" and something you have to apologetic about, present is as the positive development that it is.
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  5. #5
    Moderator - Big Kahuna Dominique's Avatar
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    I don't see this as a problem at all.

    It is exactly why I blacklisted them - to let them come to their senses.

    I was always hoping for a resolution.

    I will just adjust things as the story unfolds, and I will write about it in my newsletter.
    dominique




    A successful man is one who can lay a firm foundation with the bricks others have thrown at him.
    David Brinkley
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  6. #6
    bb1webs
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    Hi,

    thanks Prof. a great way to put it.

    it still IMHO is for lack of better words, damage control. And I hope all sponsors take note that this was not something anybody wanted to do; that our hands were absolutely forced and now we have the situation where if I were looking at all this unfolding from a player's point of view;

    (and I'm not looking for anything that truly isn't there): but I would be thinking just what i said. "what's up with all this? one day they're not to be trusted; the next day (okay, it was a few weeks but as a player, .. I may not have known about it until just recently; and then all of a sudden I see - or rather don't see the warning list any more. We're talking some big names here that as a player I would have been watching very closely once I became aware of the situation.) but anyway then they are telling me that the places now had come back into line...

    I hope sponsors see where I'm going with this.

    I am not condemning anything that happened, but rather am pleased it didn't get uglier. But my point is that it didn't have to happen at all; but since our hand was forced; that there are now circumstances which have been created to put us all in a bad light.

    that's what I meant about who is minding the store? it looks from a players point of view as being a bad situation no matter what kind of twist you put on it. which would make me as a player wonder just WHO is in charge of things? Professionalism is not a word that would rush to my mind when taking this all into consideration.

    I will follow Jenny's and Prof's advice and explain it as "well good news! These programs have come around ..."

    I hope sponsors everywhere have watched and seen what has happened and will not again allow things to go so far as we are forced to be in a situation such as this most recent matter. If there is a problem; communication should stay open, prompt, and be reasonably flexible in order to not have to air our dirty laundry in the public eye again!

    That they realize we want to be successful for them. That for every dollar we bring in to them, that there in no getting around the fact they are getting easily enough to both show a lucrative profit and pay for any and all of the operating costs for the affiliate program.

    treat us with fairness and instead of always fighting to get a fair deal; we'll fight to tell everyone what a fair place it is that you run.

    thanks for listening. I hope l was able to make everyone understand that I'm not bitching because things worked out; but rather that they had to involve the public eye, and that we sat there and predicted what would happen; and that by not believing us; seeing the future without it actually happening; that we find ourselves here now ....

    and who knows? it may not be over. ...sigh.
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