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  1. #1
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    Default Noob here. Question regarding having a main site compared to smaller niche sites

    Hi Guys,

    I'm new to to the gambling vertical but not to Affiliate/Internet Marketing.
    I have been wanting to get in to the gambling vertical for a while now. I started playing Poker seriously a few years ago and sine I know my away around Affiliate marketing I figured I would work on a few sites or at least a network of gambling sites.

    After some researching, people recommended that the best way to go about it for a beginner is to setup a specific niche site. One where you could take advantage of long-tail keywords and utilizing this method you would not have to compete against the more competitive old schoolers that have been set up for years possibly with thousands upon thousands of articles, links, etc.

    However, my method of getting traffic will mostly be through Email Marketing. So I'm wondering if it would be a mistake to go for one Main grandaddy site that would have all sorts of gambling offers (Casino & Slots & bitcoin casino & mobile casino and slots offers, etc etc) instead of say a site that focuses on bitcoin casinos and another smaller site that focuses on say bitcoin slots or mobile slots in the UK.

    Since i will be sending a lot of traffic via email leads/newsletter subscribers/etc do I really need to worry about focusing on smaller sites? I think my way won't put me at a disadvantage. What do you guys think? I'm also thinking if i focus on one big site and if the email traffic works I can work on SEO and since it wont be my main traffic channel i dont have to rely on it too much but over time it should help a bit if the site becomes succesful. Am i wrong to think this way?
    Last edited by painkiller; 09-29-2015 at 09:57 PM.
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  2. #2
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    Default

    Good luck Painkiller !
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  3. #3
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    Default

    Email marketing doesn't work for online gambling as good as it does for other industries.

    Unless you built the list yourself within a specific niche, promoting a bitcoin casino rather than slot offers or mobile gambling to a generic list, that I seem to understand you will buy, is imho a waste of time.
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  4. #4
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    Default

    You need a very large and gambling targeted Data list ,
    in order for Email marketing to work..
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  5. #5
    Member bamfordgolf's Avatar
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    I see so much junk email related to gambling now it's unreal, not entirely sure how I got on the list in the first place but it's all deleted unread. Not implying yours will be junk of course, more of a question as to the quality of lists out there. Anyway, best of luck!
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  6. #6
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    Default

    e-mail marketing can work even for gambling industry but it must be focused on some niche. If you send newsletter with forwarded offers about new slots, casinos etc. probably it won't work. However, if you are focusing real niche it can work. As everything now it must be some kind of "unique content" (I know you heard about it sever thousand times but it acually works) for players to convert them to depositing players.
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  7. #7
    Member thebigfreechiplist.com's Avatar
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    If you're site is going to get its traffic from email marketing I would suggest you to not target on a specific niche.. this will give flexibility and variety in your emails.

    However, if your site is going to bring traffic from SEO, I would advise you to focus on a specific niche.. it would be much easier to beat competitors on long tail keywords and to create high value content when you're focus on a specific subject.

    You can try to achieve both ways at the same time (SEO and email marketing), but I wouldn't recommend that.. will be too hard ^^

    Good luck
    Casinos looking for exposure on:
    www.thebigfreechiplist.com
    www.mamabonus.com
    www.casinofreak.com (Moved from www.casinosfreak.com)
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  8. #8
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    I would focus on the niche site with lots of good unique content and not do the email marketing. I hate getting spam emails.
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