- This topic is empty.
-
Posts
-
As affiliates, we all have a specific area which constantly create a barrier for us reaching the next level of traffic or earnings.
Personally, our biggest everyday challenge is finding & hiring the best people that will ensure we constantly deliver an amazing experience for our users, in terms of content and products. You can only take your affiliate business so far as a one-man shop, and whether it’s full-time or freelance help, the people will be #1 on your list of how to become successful and take your business to the next level.
So tell us – what’s your biggest challenge, that if solved, would definitely grow your affiliate business?
Being able to concentrate on more than one site at a time is the biggest challenge. We are not in a position to hire full time staff, although we do outsource work for some of the game reviews and of course the news service.
Thankfully we have in place now a system whereby the news is automated and added to the site as and when it comes in. This not only saves a lot of time in getting it up, but means our newest site is contiunally updated, even if I am offline for a large amount of time.
I have also started to outsource design work for new sites. I plan to launch two new sites this year, with the idea being having four main portals at the end of the year, which complement each other – rather than being mirrors as it were.
This is in addition to the microsites we operate, which are focused on particular games such as Thunderstruck. Hopefully come the end of the year we should have around 30 sites in our network.
There is only so much one person can do, but to increase your earnings, your costs have to rise to achieve this.
For me its finding the right information, especially marketing information. There is so much marketing information out there, that finding the right path can sometimes be a costly experience.
It took a while to find the right hired help, but once you get them… you do go that extra mile to keep them around, and send enough work that way that they do a good job. Still haven’t found the right graphics person though!
My philosophy has always been that one should do what one is good at and enjoys, and delegate everything else. That is the most efficient way to get things done, and it also means you won’t burn out.
I am also a firm believer in plowing profits back into the business. It takes money to grow, and it takes energy to grow. One person’s energy can only go so far.
You have to watch out so you only hire people to do things that actually generate money. The trick here is to keep in mind that some things will return money almost instantly, but others such as PR are a long term benefit.
I see people trip over that one most often. In any type of business, really. People fail to see the long term benefits of certain things, and fail to spend the money needed for this.
Collecting payments is starting to be a challenge. Most of all I think just getting my to do list done but it seems that list grows each day! Finding good solid programs to work with, processing is a big must have these days for me.
The biggest daily challenge is improving our website’s SERPs. That’s the biggest challenge to overcome that would grow our business.
My biggest challenge is staying focused and organized. I am basically a one man band and really feel I have gotten in over my head and feeling burnt out. Too many sites, not even time to add valuable information to them, let alone update. Could easily hire someone to do a lot of the mundane stuff, but then I feel I would lose control and will admit I have a real issue with that. If I sense the US market will open up and be regulated within 12 months, I will then quickly add help and get positioned for that day.
The biggest challenge is to send visitors to a place where they can successfully deposit and play. With proccessing issues rising every day and changes in payment methods, I find it really difficult send players from different countries to the appropriate casino.
It’s frustrating when your potential players comes to a place where he can’t deposit because of their country of residence.
I too am reluctant to outsource, but there are aspects of being a website owner where the service would take longer to learn than to have someone else do it quickly and better.
Thankfully, my webhosting service assists with keyword analysis, pinging SEs and social media.
Also, I use Fiverr for small jobs. Just had them do 2 short videos for me.
As for graphics, I am hopeless, but I have found Nadeem that is an eager, experienced graphics person offering fast turnaround at reasonable prices and he will work with you until it’s right for you.
Rak, I hope this helps you too. He’s at nad33m.com
