After 6 years holding various positions in the online gaming industry, I was appointed by Virgin Games in late 2005 to kick start their affiliate strategy. After months of hard work we launched our unified in-house affiliate program at CAP Euro London in January 2007. Virgin Games Affiliates allows webmasters to promote Virgin Casino, Virgin Poker and Virgin Bingo under a single affiliate account. We offer a welcome revenue share of 50% commission for two months, then up to 40% thereafter. CPA and hybrid models are available on demand, as is our sub-affiliate offer. We are fortunate enough to work with trusted and therefore well-converting brands, with a unique approach to customer retention (the V*points loyalty system, where loyalty points can be redeemed as Virgin Atlantic flying club miles, charity donations or Virgin vouchers), fast payouts, and unique Casino games: Cleopatra™, Monopoly™, The price is right™, etc…and Elvis Multistrike ™.